RALPH LAUREN
Working directly with Pauline Leung the Vice Principal for Global Visual Marketing, I took charge of managing the design and implementation of their new in-store global fragrance launch called, 'The Collection'. The flagship installation site was at TSUM department store in Moscow, one of the most renowned in the country.
Using my design experience and extensive knowledge of materials and processes I guided the production of this luxury retail furniture. Liaising with multiple teams from the client, design team, manufacturing house and the retailer I ensured a smooth translation of design concept to installation.